Via Give a Damn Campaign / FB:

Via JMG: Nielsen: Gays Shop & Spend More

Nielsen has come to the shocking conclusion that gay men go shopping a lot.

American same-sex partnered households have significant spending power. In fact, same-sex partnered households make 16 percent more shopping trips than the average U.S. household each year (173 average shopping trips vs. 149 average shopping trips for total U.S. households), according to a recent Nielsen report measuring the shopping habits of U.S. lesbian, gay, bisexual and transgender (LGBT) households. The additional shopping trips translate into a marked difference in total spending on consumer packaged goods (CPG). Same-sex partnered households spend an average of $8,651 each year on CPG, compared with $6,898 for the average U.S. household. Within the LGBT community, male same-sex partnered households shop more frequently than female same-sex households (182 trips vs. 163 trips), raising male same-sex household annual CPG spending to $8,943—nearly 30 percent higher than the average U.S. household.

But the below chart that compares where gay men and lesbians exceed the national purchasing average is more interesting, yes?  The linked article doesn't make it clear, but one presumes the overall average for each of the below categories is 100.

(Tipped by JMG reader Thomas)

Labels: LGBT culture, Nielsen, retail

Reposted from Joe

Via FB

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Via Buddhism on Beliefnet:

	Daily Buddhist Wisdom
	There are thousands upon thousands of students who have practiced meditation and obtained its fruits. Do not doubt its possibilities because of the simplicity of the method. If you cannot find the truth right where you are, where else do you expect to find it? - The Practice of Meditation, Zen Master Dogen More Buddhism Quotes >>

Via Tricycle Daily Dharma:

Tricycle Daily Dharma January 31, 2013

Mature Wisdom

The test of how far your wisdom has matured lies in the strategic skill with which you can keep yourself from doing things that you like to do but that would cause long-term harm, and the skill with which you can talk yourself into doing things that you don’t like to do but that would lead to long-term well-being and happiness. In other words, mature wisdom requires a mature ego.

- Thanissaro Bhikkhu, “Hang On to Your Ego”

Read the entire article in the Wisdom Collection through February 1st, 2013
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